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Meta Introduces Ad-Free Subscription Model for Facebook and Instagram in the UK
Meta Introduces Ad-Free Subscription Model for Facebook and Instagram in the UK
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BTCCSquare news:
Meta Platforms Inc. is rolling out paid, ad-free versions of Facebook and Instagram for UK users, priced at £2.99 per month on the web and £3.99 for mobile apps. The MOVE follows extensive discussions with the UK's Information Commissioner's Office, which has endorsed the model as compliant with local data protection laws.
Unlike the EU's stringent regulatory stance—which challenged a similar Meta initiative last year—the UK appears receptive to the subscription approach. Free ad-supported access will remain available, preserving Meta's dual-revenue strategy while offering users greater control over their data privacy.
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